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Meaningful user experiences

Customers purchase products and services that evoke meaning.

Why creativity is important in entrepreneurship

Entrepreneurs realise that entrepreneurship require creativity.

What is sustainable business?

Sustainable businesses obtain financial, social and environmental value.

Where is it fertile ground for entrepreneurship?

Fertile ground for entrepreneurship appears where there are best conditions for all stakeholders.

Spot a business opportunity

To be lucky, prepare to see the opportunities when they present themselves.

Understanding market demand

People need products and services. Someone has to give it to them.

Talents you need to build a business

Talent is motivation, fueled by skills, and a willingness to pursue your opportunities.

What are the obligations of a founder?

Obligation is when an entrepreneur feels responsible for users, employees, investors and themselves.

What makes you want to be an entrepreneur?

Entrepreneurs have an determined inner drive to be autonomous and to connect to their surroundings.

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