The needs of an entrepreneur
“Embrace what you don’t know, especially in the beginning, because what you don’t know can become your greatest asset. It ensures that you will be doing things absolutely differently from everybody else.” — Sara Blakely, founder of SpanxWhen is entrepreneurial action required? Entrepreneurial actions are actions such as starting, investing, expanding or improving offerings of products or services. Entrepreneurial actions have to be done in a new fashion because there is an opportunity worth pursuing. Who acts entrepreneurially? The individual entrepreneur or group of entrepreneurs are people who discover a problem, do research to analyse the problem, propose a solution and then act. The implementation of entrepreneurial actions is all action and not much conscious thinking. Where do entrepreneurial actions happen? Entrepreneurs are people with a personal biography that operates in an historical business context. At the intersection between society and individuals, entrepreneurs use their existing knowledge and experience to create new actions. My former colleague Håkon Wium Lie had an idea about making a way for programmers/designers to make separate design style templates to work in parallel with HTML code. He must have performed quite a few entrepreneurial actions to make these style sheets the new tool for designing websites. Have you ever done something in your professional life that was a completely new way of doing things?